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01 | Project Overview

The Project

VSKING -is an Esport web and mobile web app that allows game enthusiasts to play and host tournaments, place bets, and compete in head-to-head games. This case study highlights the UI/UX design process for VSKINGS, focusing on key strategies and considerations

My Role

Lead UX/UX Designer

My Responsibilities

1. Research: User Interviews/Surveys, Validating Assumptions, Define Problem, Brainstorm Solutions

2. Prototyping: Styles guide, High-Fidelity prototype, Interactions

3. Usability testing: Unmoderated remote testing

4. UX writing

Problem Statement

Existing esports platforms lack a unified solution that offers comprehensive resources for skill improvement, community engagement, and timely updates. Gamers struggle to find a one-stop platform that integrates guides, community interaction, and real-time information for their preferred esports Games.

Project Goals

Generally, the goal was to deliver a seamless and user-friendly platform catering to various Esport activities, including creating tournaments, participating in play-to-win tournaments, engaging in bets, and competing in head-to-head games. Here are more specific goals:

  1. Enhance User Engagement and Retention
  2. Streamline Tournament Management
  3. Provide Real-Time Data and Analytics